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Francisco Caro-ruiz – webdesigner & marketing digital
code EAN: 0491/91.61.78
UGS: francisco.ruiz.caro@gmail.com
Digital Marketing & Social Media Specialist!
I can work on a wide range of projects, from branding, user interface design, and SEO optimization to managing SEA campaigns, developing content strategies, and driving engagement on social media platforms.
Crafted with passion and expertise, I am a professional ready to elevate your brand to the top of search results and effectively engage your audience across social channels.
Skills and Experience:
As a Digital Marketing expert, I bring extensive experience in SEO & SEA techniques, managing Google Ads and Social Ads campaigns, and community management strategies. My go-to tools include Google Analytics, SEMrush, and Meta Business Suite, along with other marketing platforms to maximize your online performance. I also have strong proficiency with the Adobe Suite (Photoshop, Illustrator, InDesign, etc.) to enhance your visual content.
Design expertise:
My strong grasp of design trends and keen sense of aesthetics allow me to deliver visually engaging experiences for your clients.
Adaptability:
Like an adjustable chair, I seamlessly adapt to all digital environments and screen sizes, whether on desktop, tablet, or smartphone.
Technical strength:
With my web development skills, I turn creative concepts into functional realities, ensuring a robust and reliable online presence.
Harmonious collaboration:
Like a chair perfectly matched to your furniture, I integrate effortlessly into your existing team, working closely with you to achieve both creative and business goals.
| Photoshop & Canva | Creation of visuals for advertising campaigns, social media posts, and web banners |
| Illustrator | Logo creation, marketing materials, and social media branding |
| InDesign & Canva | Design of brochures, ebooks, and content marketing presentations |
| CapCut / After Effects (basic) / Canva | Creation of impactful short videos for social media, including text and animation integration |
| Mailchimp / Brevo | Email marketing campaign creation and performance tracking |
| Social Media / Communication | Managing advertising campaigns and content strategy on social media and community management |
| SEO/SEA Strategy (AdWords / Analytics) | SEO optimization and campaign management |
| WordPress – WooCommerce / Shopify / Prestashop / Lightspeed | Development and management of e-commerce sites – SEO-friendly optimization & integration |
| English | C1 (Certified by Wallangues.be) |
| French | C2 |
| Spanish | B1 |
Reviews on Francisco Caro-Ruiz – Web Designer & Digital Marketing Specialist
Welcome to the « Reviews » section of my professional journey as a Web Designer & Digital Marketing Specialist!
These letters are a testament to my dedication to my craft, my passion for design, and my ability to provide creative and aesthetically pleasing solutions that meet the needs of my profession. I hope they give you an insight into how I’ve added value to each project I’ve been a part of.
I firmly believe that trust and satisfaction from my professional partners are key to building long-lasting and successful working relationships. That’s why I’m honored to share these letters, which reflect the positive experiences I’ve been able to create through my work.
I hope you enjoy reading!
FAQ – Click the « + » button to discover my detailed answers
Creativity
E-commerce PrestaShop:
For the brand QNTsport, specialized in selling dietary supplements for athletes, I created an e-commerce website using PrestaShop to expand the brand internationally. I also worked on merchandising and product design. I designed an attractive and intuitive user interface, integrating dynamic visual elements and a modern design that reflects the brand’s sporty identity. This website not only enhanced the user experience but also increased online sales by 40% in the first six months.
Precision
WordPress to Lightspeed:
During the redesign of an e-commerce site from WordPress to Lightspeed in the online childcare sector, I conducted A/B testing for each design change, which helped optimize conversion rates and reduce the bounce rate by 45%.
Flexibility
WordPress CMS:
I successfully orchestrated the complete redesign of the Comfisgestscri website, responding to sudden changes in client requirements. Completed in just two weeks, this project allowed me to demonstrate my ability to manage tight deadlines while ensuring a modern design and an optimized user experience. I handled theme customization, content integration, and performance optimization for improved online visibility.
Skills in Adobe Creative Suite & Canva (Photoshop, Illustrator, InDesign)
I designed several impactful banner series for marketing campaigns, using the Adobe Suite and Canva. Each visual strictly adhered to the companies’ brand guidelines, ensuring visual consistency across all digital platforms. These banners helped strengthen brand identities while optimizing the impact of campaigns on targeted audiences.
HTML, CSS & JavaScript
I developed several interactive elements in JavaScript and customized CSS for various websites to enhance interactivity and user experience. These adjustments included creating responsive designs perfectly tailored for different devices and screen sizes, thereby improving accessibility and user engagement.
CHAIR EVOLUTION
- Freelance Digital Marketing Specialist, Webmaster, Graphic Designer – franciscocaroruiz.be
- Google Digital Coordinator Training 2024
- Google Analytics Certification 2024
- Web Designer, Marketing – Petit Pois Mons – 13/09/2022 to 15/09/2023
- Freelance graphic Designer, Web Designer – Iperfect Spy – 27/11/2020 to 19/04/2022
- Freelance digital Marketing & Web Designer – Protech Nutrition – 01/02/2020 to 28/05/2020
- Digital Marketing & Graphic Designer, Web Designer – OSI – 09/09/2018 to 21/07/2019
- Freelance marketing, Web Designer, Graphic Designer – Performance-nutrition – 19/12/2016 to 01/07/2018
- One-year Multimedia Communication Training – IFAPME Gilly 2015
- Graphic Designer (Temporary Mission « Impa-Print ») – 01/2012 to 10/06/2014
- Programmer Operator – « Techniver Glass Saint-Gobain » – 01/11/2008 to 08/05/2011
Francisco Caro-ruiz
Are you ready to meet the candidate who could become the perfect fit for your creative team?
Web Designer & Graphic Designer specializing in Digital Marketing:
Passionate about my profession, I have built my career with the same care and precision that one applies to creating a successful marketing strategy. My goal is clear: to be a key asset that strengthens your brand identity and positions your business as unforgettable in the minds of your customers. By combining impactful visual design with digital strategy, I am committed to creating memorable experiences that engage your audience and maximize your online impact.
